Microsoft’s quarterly revenue rises 20% despite inflation and falling stock prices / Digital Information World

There are a lot of economic issues plaguing the world right now, and these various issues make it quite difficult for even the most established businesses to make any kind of real profit. However, one company that has held up remarkably well despite relentless stock market turmoil as well as widespread inflation is Microsoft, which speaks to the turnaround the company has seen since CEO Satya Nadella took over.

The tech giant managed to increase its quarterly revenue by 20%, receiving $51.7 billion. The important thing to note about this is that their incomes are actually quite diverse for the most part and the growth of almost every source of income they have can be seen. Search and news ad revenue grew 32% year-over-year, which is impressive considering the fact that Microsoft wasn’t even a major player in that industry. not so long ago, which is just how many new revenue streams have been developed over the years.

Another area of ​​growth is LinkedIn. The professional networking-focused social media platform saw a 37% year-over-year increase in revenue. Much of this has to do with increased demand for advertising on the platform, making it one of the most successful acquisitions Microsoft has managed to make in its recent history. LinkedIn has grown from a relative footnote in the social media industry to a major player considered one of the best social media sites from an advertising perspective.

Overall, Microsoft made $10 billion from advertising alone if you include LinkedIn. It has also seen strong growth in some of its more traditional areas of expertise such as the PC which has earned Microsoft over $17 billion, representing a 15% increase in this area at a time when many other industries are experiencing a decline in sales. The one area that didn’t see impressive growth for Microsoft was gaming, with the launch of new Xbox models only leading to a meager 4% increase in revenue, although Microsoft’s recent acquisitions could lead to some improvement in these areas in the years to come.

Chart: Statistics
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Karen J. Nelson